Skims Issues Refunds for Holiday Calendar Following Social Media Criticism

Shapewear and clothing enterprise Skims is providing full financial reimbursements to buyers of its holiday advent calendar following widespread negative commentary across social media platforms. The product, priced at $148 or approximately £110, was marketed with the promise of providing twelve days of festive surprises for consumers.

Purchasers took to online platforms to mock the quality of the items included inside the seasonal packaging, which featured accessories such as keychains and hair clips. Several online commentators drew unfavorable comparisons between the provided items and random household objects.

A representative for the enterprise stated to various media outlets that the product failed to meet expectations for certain buyers. The company confirmed that it has reached out individually to every customer who purchased the item to provide the option of a complete refund or credit toward alternative merchandise.

Co-founded by Kim Kardashian in 2019, the brand has contributed significantly to the reality television personality's financial status, earning her billionaire status according to assessments published by Forbes magazine. The commercial venture achieved a valuation of $5 billion in 2025 following a successful funding round that secured millions of dollars in new capital.